Running a blog is not as easy of a task as people may think. Blogging is really an art that requires the right attitude. To write a good article, you should first do some research, then put all your thoughts together, prepare images and videos. And it doesn’t end here. The most important part is bringing your content to the hands of your audience, getting people to read and share your post. Read more
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Many shoppers circle the sales funnel only to jump back out again. Why? Lots of reasons, actually. There are tons of things – some of them tiny, minuscule even – which could change your customer’s mind at the last moment, causing them to say “I’m out”.
Do you want to ensure that your subscribers open more of the emails you send them? Do you want to learn techniques to create subject lines with appeal? One of the biggest problems affecting those of us involved in online marketing is the fact that our subscribers do not open all of our emails. Read more
YouTube will overtake Google this year in the search market. Video is king now that everyone has a smart phone. Just like YouTube, LinkedIn is often overlooked when it comes to the use of search online. Read more
We’re in a special time for podcasts. They’ve been around for a long time, hanging out in the corner and biding their time. Waiting to be noticed not as a niche but as a next big thing. Waiting for other content types to have their moments in the spotlight. A few years ago, it was text-based social posts. Then it was all about images. But right now, the podcast is having its “moment.” Read more
Starting an ecommerce business in today’s economy is a brave venture indeed. It’s never been easier to start an online business. Contradictory? Let me explain. Read more
The skill required to set up and run marketing automation software is a clear example of marketing’s ongoing redefinition as a technical sport, rather than just an idea factory. Read more
A good email marketing campaign can deliver more than just sales, done right – an email marketing campaign will give you actionable insights about your subscribers, and while knowing who opens and who doesn’t open your emails is pretty insightful, just because someone opened your newsletter; does not mean they read it fully.
Viral quizzes are like an actual virus that we just can’t seem to get rid of on the Internet. No matter how sophisticated we become as a society, “Which dog are you?” will always be a quiz title that no one can resist. Read more
LinkedIn’s inmails are amazing things. They allow you to target anyone on LinkedIn that you’re not connected to with a focused message. Many people think that they need to write an essay or try and sell people on LinkedIn. That won’t work. The objective of LinkedIn is merely to get a meeting or skype call with a target. Then it’s down to you as to whether you can close your deal. Read more