Karolina Kurcwald

Karolina is Social Media and Content Marketing Manager for GetResponse. A blogger, copywriter, translator and social media addict, she communicates with GetResponse Customers on Facebook, Twitter and anywhere else she can find them. Follow her on Twitter @karolstefan.

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On Neuromarketing and Conversions – Interview with Tim Ash [+Webinar]


If you’re into conversion rate optimization, I don’t really need to introduce Tim Ash to you. But if you haven’t yet heard of him, here’s your chance to catch up – and you definitely should. Author of the bestselling book Landing Page Optimization, CEO of SiteTuners, expert in landing page testing, Tim will be the guest of our upcoming webinar on increasing landing page conversions with neuromarketing techniques. Read more

4 Rules That Will Help You Turn Complaints Into Gold on Social Media


Social media is tricky. It gives you the opportunity to connect to your customers and nurture relationships with them – and that’s a great thing for brands. But most of all, it gives your customers the power to influence brand behavior by sharing information about it. Which is a great thing too, of course, but makes the job of a social media manager all the more difficult, when the information is not exactly what they’ve been hoping for. Read more

Increase Email Opens by 23% with Intelligent Send Time Optimization


Email marketers keep asking themselves this question: what’s the best time to send an email? There are some helpful general answers. In fact, we did research and published an infographic about it. But here’s the best answer. It depends: on your subscribers, your niche, and other factors. If you think this is bad news, think again. It’s great news — and the news just got better. Read more

Facebook Instant Articles: A Content Distribution Revolution?


Last week Facebook rolled out their latest feature for publishers — Instant Articles. It immediately started a discussion about the future of publishing and social media. Some warn publishers against using them and losing control over their content. Others say this is already happening, so Instant Articles shouldn’t be treated as a threat. I decided to take a look at both sides and see what this is all about. Read more

12+ Inspiring Posts From the GetResponse Blog in 2014 (And Some Cool Infographics)


And here we are, on the last day of another year. Another good year. It’s a perfect opportunity to thank you, our readers, for visiting our blog, commenting and sharing the posts we’ve been bringing you for the past 52 weeks. I thought it would also be a good idea to dig into the 257 posts and bring back those you liked the most. So, here we go!

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