Blog Authors

Mac Ossowski

Mac is GetResponse's Education Director and he's been in the email industry for over 5 years now. His main focus is helping Customers drive maximum conversions and optimize their email programs using industry best practices. He regularly writes for some of the top industry resources: EmailExpert.org, Deliverability.com, MarketingProfs, DMNews.com, and others. Follow him on Twitter @maciej_ossowski

Articles by Mac:

Case Study: 128% Open Ratio with GetResponse!

Aug 18, 2011 by

A couple of days ago we released our complete whitepaper with 10 fail-proof tips for achieving and maintaining the highest levels of email deliverability. Today we want to share with you a success story we’re very proud of: a GetResponse Customer who created this powerful combination of 99% deliverability, excellent list hygiene practices and engaging content. The […]

Get Ready for QR Codes

Mar 18, 2011 by

Unless you’ve been offline for the last couple of months and avoided anything connected with marketing, you must’ve heard of QR (Quick Response) codes. They’re all over Mashable (click to see how they work), New York’s Central Park entertains visitors with them, and Calvin Klein Jeans has decided to replace the “old-school” billboards with scannable […]

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