Articles by Michal:
Getting Started With Marketing Automation: Webinar Recap + Recording
After getting an enormous amount of feedback and questions from you guys about the recently launched GetResponse Marketing Automation tool, we decided to show it in action. If you haven’t had the chance to join us live (shame on you!) don’t worry – we’ve got you covered. Below you’ll see the webinar recap, answers to […]
7 Time and Career Saving Productivity Apps
Some people work better under a deadline. Well, at least that’s my excuse. Truth be told, many of us are just putting projects away till the very last moment. The reason lies somewhere between the never ending number of projects we all have to work on and – this might be hard to admit – […]
The State Of Email Marketing By Industry
Compared to the industry standards how effective are you campaigns, really? Are they exactly what the subscribers expect? You’ll find the answers to these and other questions in this post + exclusive report – Email Marketing by Industry January 2016, written by Kath Pay in collaboration with GetResponse and SmartInsights.
2015 In Review
To start off year 2016 on the right foot we thought we’d share some of the best articles we’ve published over the last 365 days. If you want to keep up with the ever changing online marketing world this is all the reading you’ll ever need. Enjoy!
Forgot About Cyber Monday? No Worries!
So you forgot about Cyber Monday. You didn’t prepare any marketing campaigns and your boss is likely going to get mad. “Everyone else is ready, why aren’t we? What have you been doing this whole time?” – You don’t need this right now. Here’s what you can do to get away with some last-minute preparations.
How to Achieve Email Marketing Excellence [Deck + Recording]
Following the report, we’ve recently published in collaboration with Dr Dave Chaffey and Smart Insights, we’ve organized an online webinar to discuss the aims and outcomes of our study.
How Good Really Are Your Email Campaigns? [Benchmark Report + Webinar]
Each year, email marketing software and tools are getting more sophisticated to ensure that they meet the standards of modern consumers. Personalization, segmentation, automation, deliverability – these, and other similar terms, have been discussed by marketers time and time again.
How To Convert Subscribers With Sign-up Forms [Infographic]
Highly engaged subscribers are the core of all successful email marketing campaigns. Although building an email list may not always be an easy task, there are just so many methods and techniques, that every marketer should find something that fits his or her strategy and objectives.
How Email Marketing and SEO Go Hand in Hand #FreebieMonday
Over the years email marketing and organic search have always been amongst the most popular channels used by marketers to build their business online. In the latest Email Marketing Census from Econsultancy, they have also been named as the highest ROI generating solutions. While mentioned together, SEO and email have typically been compared against each […]
How To Personalize Your Emails with Dynamic Content #FreebieMonday
All email marketers eventually face the same problem – low subscriber engagement. It’s natural that your readers will lose interest in your messages, especially if you’re sending them the same content regardless of who they are or what they are interested in. If this sounds familiar to you and you’re dealing with decreasing open rates […]
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