Sara-Ruth Wolkiewicz

Content Marketing and Social Media Specialist, always on the lookout for new ways to improve business. Passionate about photography and art, a Sherlock Holmes when it comes to using design in marketing. You name it, Sara will find it! And if you need to find Sara, look up @sararuthw on Twitter.

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Email Success Profile: Wilson Lau’s Success Manifesto

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Are you living a life that’s filled with possibilities? It’s a question Wilson Lau takes seriously. In fact, he founded his business, Success Manifesto, to address it. And although he’s based in Singapore, Wilson has attracted a worldwide audience and developed a profitable business with a diverse customer base. How did he do it? Let’s take a closer look at his business model. Read more

Is Your Landing Page Ready For The Holidays?

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With over 3.5 billion email accounts in the world and the holidays literally around the corner, the possibilities of email marketing are endless. This is precisely why we have made sure that your landing pages, newsletters, heck, even webforms get a new look! Join us in the holiday spirit by making sure that your email marketing is on point! Read more

Email Success Profile: The Residual Entrepreneur

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OK, maybe you’re not in show business, and Hollywood may seem a million miles away. But a fascinating trend has emerged in the arts, one that might give you a new slant on your business. Put aside notions of actors surviving as waiters so they can show up for auditions. You’re about to meet Michael Simpson Jr., a new breed in the entertainment business. Let’s see what we can learn from his business model. Read more

Email Success Profile: Vemma Nutrition Company

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Sometimes you wonder how entrepreneurs accomplish so much. They start a company from scratch and build it into a profitable powerhouse. How do they do it? As GetResponse insiders, we’re often privileged to peek behind the curtain at the machinery of success. Today (with Vemma’s permission) you’re about to catch a glimpse too. Are there takeaways you can duplicate in your business? Let’s ask Vemma CEO BK Boreyko.   Read more

Movember Campaign: How to Grow a Successful Marketing ‘Stache

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We’ve all heard of it, November + Mustache = Movember. We’ve also learned to laugh, appreciate, and take part in the great month of ‘stache cultivating. But as a marketer, have you learned a lesson or two how a simple cause campaign can help your business grow? This cause uses social media and word of mouth in a genius way! That’s why it is important for you to take a moment to focus on why the Movember Campaign is a brilliant example of online marketing. Read more

Klout Me In: Why You Need to Know Your Score

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As influencers, online marketers, and people who count all the engagement that comes in – we need to remember that we also need to know where we as people (or a business) stand. Most marketers and businesses focus on analytics, not really looking at what could jumpstart their campaigns, what content is worthy of re-sharing (and remember, recycling is good!), and which people are worthy a follow. So, where does one start? Klout. Read more

Free Tools to Refresh Your Blog Design

When it comes to our blogs, we place our full attention on making sure that our content is top notch, and rightly so. However, once we focus on WHAT we present, we tend to forget HOW we present it. That’s why I have compiled a list of examples of great looking blogs and tools that can help you make yours just as amazing. Read more

Twitter GIF’s Are Finally Here!

Graphics Interchange Format (GIF) – the joy of Internet since 1987 has finally worked its way into our Twitter accounts, or has it? In reality what Twitter introduced was mp4′s with embedded HTML5 video tags. Now, most of us don’t really know what that means, but what you need to gather from that info is that these new moving images won’t slow down your feed or take long to load! Read more

How to Use Typography in Your Marketing Design

When it comes to design, online marketers used to leave that “mumbo jumbo” to graphic designers. However, there is a growing number of marketers who like to think of themselves as brave souls who don’t need any graphic designers because their knowledge and keen sense for the “design mumbo jumbo” is enough. Now, there is nothing wrong with being a brave soul! But it’s good to know your basics to make sure you improve your brand instead of hurting it. Read more