Sara-Ruth Wolkiewicz

Content Marketing and Social Media Specialist, always on the lookout for new ways to improve marketing strategies using email marketing. An expert in her field, who is also passionate about photography and design in marketing. You name it, Sara will find it! And if you need to find Sara, look up @sararuthw on Twitter.

Other blog authors:

Articles by author:

Content Marketing Monday: Why Social Media is Content Marketing

SocialMedia

Or is it? Last week we talked about how you can implement content marketing in a B2B and a B2C environment. But what do you do with all those content marketing campaigns? Do they magically gain you sure customers? They don’t. You need to flip your content marketing coin and see that the other side of it is social media. But don’t get them confused, they are not the same thing! Read more

Email Success Profile: Ram Shengale of Gyantastic

Gyantastic

Still learning your craft? Maybe you’re a bit nervous about representing yourself as an experienced pro. After all, you’re still spending every spare moment trying to stay up to speed. Well, here’s a little secret: we’re all trying to keep up. Why? Because the online world changes so rapidly. So focus on what you do know and be open about the things you’re still learning. Entrepreneur Ram Shengale (a GetResponse customer) is gaining success with this strategy. Let’s check out his business model.

Read more

Email Success Profile: Wilson Lau’s Success Manifesto

case_study

Are you living a life that’s filled with possibilities? It’s a question Wilson Lau takes seriously. In fact, he founded his business, Success Manifesto, to address it. And although he’s based in Singapore, Wilson has attracted a worldwide audience and developed a profitable business with a diverse customer base. How did he do it? Let’s take a closer look at his business model. Read more

Is Your Landing Page Ready For The Holidays?

holiday

With over 3.5 billion email accounts in the world and the holidays literally around the corner, the possibilities of email marketing are endless. This is precisely why we have made sure that your landing pages, newsletters, heck, even webforms get a new look! Join us in the holiday spirit by making sure that your email marketing is on point! Read more

Email Success Profile: The Residual Entrepreneur

entertainment

OK, maybe you’re not in show business, and Hollywood may seem a million miles away. But a fascinating trend has emerged in the arts, one that might give you a new slant on your business. Put aside notions of actors surviving as waiters so they can show up for auditions. You’re about to meet Michael Simpson Jr., a new breed in the entertainment business. Let’s see what we can learn from his business model. Read more

Email Success Profile: Vemma Nutrition Company

vemma

Sometimes you wonder how entrepreneurs accomplish so much. They start a company from scratch and build it into a profitable powerhouse. How do they do it? As GetResponse insiders, we’re often privileged to peek behind the curtain at the machinery of success. Today (with Vemma’s permission) you’re about to catch a glimpse too. Are there takeaways you can duplicate in your business? Let’s ask Vemma CEO BK Boreyko.   Read more

Movember Campaign: How to Grow a Successful Marketing ‘Stache

Marketing_stache

We’ve all heard of it, November + Mustache = Movember. We’ve also learned to laugh, appreciate, and take part in the great month of ‘stache cultivating. But as a marketer, have you learned a lesson or two how a simple cause campaign can help your business grow? This cause uses social media and word of mouth in a genius way! That’s why it is important for you to take a moment to focus on why the Movember Campaign is a brilliant example of online marketing. Read more

Klout Me In: Why You Need to Know Your Score

klout

As influencers, online marketers, and people who count all the engagement that comes in – we need to remember that we also need to know where we as people (or a business) stand. Most marketers and businesses focus on analytics, not really looking at what could jumpstart their campaigns, what content is worthy of re-sharing (and remember, recycling is good!), and which people are worthy a follow. So, where does one start? Klout. Read more