Avoid SPAM-use GetResponse Multimedia Studio!

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Surprise! We’re not talking about video email marketing − this is really about how to avoid SPAM using GetResponse Multimedia Studio!

Perhaps you read our previous posts on “SPAM – why did they do that” and “Build trust with the CAN-SPAM complaint footer”. Now we want to give you some useful tips on how to create and send emails with high-impact graphics, photos and, yes, video − AND avoid any hints of SPAM scandal!

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Send season’s greetings with NEW HOLIDAY TEMPLATES!

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We hope you all took advantage of our special Holiday gift – FREE Video Emails for the life of your account. Now, to keep your spirits − and your response rates – high, we have another holiday surprise for you and your subscribers!

Santa Claus, Christmas trees, colored lights and family days only come once a year, so why not share the beauty and excitement of this extraordinary time with your subscribers?! Log on to your GetResponse account and check out the new selection of 11 professionally designed Holiday templates!

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Video emails improve campaign results. Check out these stats!

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About two weeks ago we gave you some stats that showed confirmed opt in improves campaign results. We received some good feedback on that posting, so we decided to keep the email marketing stats coming!

 

This time we checked video email results. We were pretty sure that most recipients prefer to see and hear from you, rather than read text. It’s easier, faster and more fun to watch, but we needed proof. After all, if video is so popular, it could make a big difference in your campaign ROI, right?

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7 (more) email marketing tips to making your Holiday wishes come true!

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Based on tips from our first Holiday “blogathon”, we ALL know now that targeting your Holiday email messages can increase open rates by 20% and almost double your CTR1 .  But have you thought about the BEST way to use targeting and list segmentation for the holidays?

Should we do targeting a little different on Holiday perhaps? It’s certainly a unique season in many ways…

Our answer is “yes” and here’s why. Everyone wants to connect in more personal ways this time of year, even at the subscriber-relationship level.  And many of us may be a bit tired or emotional as we plow through double the usual amount of promotional emails, until we just give up and execute the dreaded “select>all>delete’.  Our point is, again, take care to personalize your subject line, titles, greetings and salutations, etc. and target your messages, but in a way that is practical and helpful to each of your target profiles. Don’t send too many messages,  and avoid hype at all costs…rather be a valued shopping partner during this hectic holiday season. Here’s how:

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Guess what holiday gift GetResponse has waiting for you!?

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November is coming to an end and in a few short days the (Crazy) holiday season begins! For most of us, it’s a magical time filled with jolly Santas, shiny presents, yummy sweets, falling snow, and many more wonderful things, including, of course, holiday email marketing campaigns!

That’s why we decided to celebrate this festive season with an extraordinary gift for everyone – ALL new and existing customers. Honestly, we huddled for days, scratching our heads, and thinking and talking, till we finally came up with the idea!

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