Email Success Profile: Wilson Lau’s Success Manifesto

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Are you living a life that’s filled with possibilities? It’s a question Wilson Lau takes seriously. In fact, he founded his business, Success Manifesto, to address it. And although he’s based in Singapore, Wilson has attracted a worldwide audience and developed a profitable business with a diverse customer base. How did he do it? Let’s take a closer look at his business model. Read more

Simple Marketing Automation for Solopreneurs 

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Solopreneurs have an overwhelming amount of work to do. Between maintaining their sites, networking, social media, taxes and – oh yes- the work they actually get paid for, it’s almost too much. For some, it’s definitely too much – it’s not uncommon for solopreneurs to work 60, 80, occasionally even 100 hours a week.  Read more

How to Use an Email Autoresponder #Infographic

When getting started with your email marketing campaigns, you may focus on single newsletters, but that won’t be enough. To establish a long-term relationship with your customers and prospect, you need an email autoresponder. This infographic explains what email autoresponders are and how they can improve your email marketing activities. Read more

Why Your Emails Can Do Better as a Series

Too often, email marketers work with blinders on. They focus on a single email campaign and then move on to the next one. However, it often makes sense to take the “big picture” approach to email marketing. In the end you are just trying to reach you email marketing goals. So it makes good sense to take a good look at your current campaigns and see which you can get more mileage out of. Read more

Visualizing the Magic of Autoresponders 2.0

Occasionally what may seem like a little thing is what sets a product apart from all others. Sometimes it’s the feature designed for you to never give a second thought about, makes you love the product most. Such is the case with GetResponses AutoResponders 2.0 Visual Follow-up Interface. The VFI resembles a calendar and allows you to visually plan, deploy, monitor, track and optimize an automated campaign over days, weeks months and so on. Read more

“3 Little Words” That Build Business Relationships

It’s me — again! And I have a question for you. What do romance and business have in common? Let’s see . . . both involve building a relationship, both require courtship, and both require that someone, probably you, take the initiative. A relationship can blossom into romance with 3 little words: I love you. But do you know the 3 little words of business relationships? Here they are, revealed for the first time, right here on GetResponse blog… Read more

Case Scenario: Autoresponders for Daily Deals

For daily deal sites email has always been the primary means of communication. And they’re probably one of the few types of businesses where an email a day is acceptable by the subscribers (or even desirable, though tiring at times). For the sender the question is, with this kind of frequency and volume of emails, how can you optimize your email marketing while still keeping it interesting for the subscribers? Automation is the key. Read more

Marketing Automation, Now Within Reach

The modern model for successful marketing requires that you be present and active via all available communication channels while maintaining close, highly personal relationships with your customers and prospects. Add the requirement for top-quality marketing content, and you’ve got a challenge many fail to meet for a simple reason: lack of time and technology.

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