The modern model for successful marketing requires that you be present and active via all available communication channels while maintaining close, highly personal relationships with your customers and prospects. Add the requirement for top-quality marketing content, and you’ve got a challenge many fail to meet for a simple reason: lack of time and technology.
With pocketbooks tightening, and no sign of a let up, how do you keep the “No Vacancy” sign out all summer long? We wanted to help so we researched your industry to see if there were any changes in consumer behavior that would give us some clues to help you create a winning summer strategy. Read more
A home can be the biggest investment a family will ever make so it’s very important for people to have a high level of trust in their real estate agents. To help you be that trusted agent, we’d like to provide you with some helpful tips on how to build relationships and maintain them successfully after a purchase. Read more
Surprise! We’re not talking about video email marketing − this is really about how to avoid SPAM using GetResponse Multimedia Studio!
Perhaps you read our previous posts on “SPAM – why did they do that” and “Build trust with the CAN-SPAM complaint footer”. Now we want to give you some useful tips on how to create and send emails with high-impact graphics, photos and, yes, video − AND avoid any hints of SPAM scandal!
We hope you all took advantage of our special Holiday gift – FREE Video Emails for the life of your account. Now, to keep your spirits − and your response rates – high, we have another holiday surprise for you and your subscribers!
Santa Claus, Christmas trees, colored lights and family days only come once a year, so why not share the beauty and excitement of this extraordinary time with your subscribers?! Log on to your GetResponse account and check out the new selection of 11 professionally designed Holiday templates!
We gave you some really big hints about the special holiday gift the GetResponse team prepared for you this year, but I guess the gigantic bolded text below gives it all away, so…
Yes, it’s true! We’re giving you FREE VIDEO EMAILS. FOREVER! All you have to do is purchase or upgrade your GetResponse account and you’ll get FREE Video Emails for the Life of your account!
Thanksgiving is a family holiday full of love, sharing and giving thanks. That’s why you should forget about your job, responsibilities and everyday life for a while, if you can. You have your work and worries every day, but Thanksgiving comes only once each year. Read more
Based on tips from our first Holiday “blogathon”, we ALL know now that targeting your Holiday email messages can increase open rates by 20% and almost double your CTR1 . But have you thought about the BEST way to use targeting and list segmentation for the holidays?
Should we do targeting a little different on Holiday perhaps? It’s certainly a unique season in many ways…
Our answer is “yes” and here’s why. Everyone wants to connect in more personal ways this time of year, even at the subscriber-relationship level. And many of us may be a bit tired or emotional as we plow through double the usual amount of promotional emails, until we just give up and execute the dreaded “select>all>delete’. Our point is, again, take care to personalize your subject line, titles, greetings and salutations, etc. and target your messages, but in a way that is practical and helpful to each of your target profiles. Don’t send too many messages, and avoid hype at all costs…rather be a valued shopping partner during this hectic holiday season. Here’s how:
November is coming to an end and in a few short days the (Crazy) holiday season begins! For most of us, it’s a magical time filled with jolly Santas, shiny presents, yummy sweets, falling snow, and many more wonderful things, including, of course, holiday email marketing campaigns!
That’s why we decided to celebrate this festive season with an extraordinary gift for everyone – ALL new and existing customers. Honestly, we huddled for days, scratching our heads, and thinking and talking, till we finally came up with the idea!
We are really proud to announce that today we launched the new GetResponse Developer Zone portal, dev.getresponse.com AND a powerful targeting feature called Dynamic Content.
First, Developer zone! We are offering FREE access to our API to help your IT staff (and power users) customize and integrate our GetResponse email marketing platform with in-house applications, databases, e-commerce shopping carts, and customer management systems to improve targeted marketing capabilities and increase your campaign ROI. Why the big focus on targeting? Read more