Email marketing for VIPs

VIP

Email marketing is designed to develop a relationship, sell a product or service, and encourage the recipient to take action. There are different ways you can accomplish these goals. So let’s see which elements make up the Email VIP experience and not just in the traditional sense.  Read more

52 Ways to Increase ROI Using Email Marketing

ROI

Do you have the right personality for email marketing? Maybe you feel you need to be more creative. Or more analytical. Or need better people skills. Stop worrying! You don’t need a new personality. You can develop an email marketing style that fits your real personality, shows off your strengths, and puts money in your pocket. Here’s how.

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Touchpoint inventarization – The First Step to Growing Your List

touchpoints

Having a deep understanding of your brand’s touchpoints will bring exceptional long-term benefits. It is the way to build a strong, powerful brand at every turn and stay present in the minds of customers. Touchpoint’s are were revenue is generated, loyalty is stimulated, and customer data is collected. Still few brands use the full potential of their touchpoints to gather opt-ins and some of the touchpoint are even totally untapped. Read more

Rethink your Resends and Increase Email Frequency

emails

Every digital marketer has to determine their ideal email frequency in order to maximize profit and response to their email marketing program. The purpose of this post isn’t to give you a magic number of emails to send, but rather to show you how to intelligently increase your email frequency (and revenues). Starting with the tactic of resend and remind.  Read more

4 Effective Ways to Monetize Your Email List & Achieve Profitability

Email is still one of the most effective methods of reaching a targeted audience, whether you’re trying to sell products and services, build relationships, deliver info products, and more. Regardless of the direction that online media takes us and with the birth of a new, younger generation, email is always relevant and we will always need it for the near future. Our relationship with email is quite peculiar, in that it’s a possession that is guarded as private and personal space. There’s a lot of trust placed on messages we permit there. Through navigating this circle of trust, consumers are driven to spend billions yearly on businesses that offer value. Read more

Surveys Are the Way to Unlock Your Subscribers’ Hearts

Remember the last time you had a blockbuster post? A video that got more views that all your others… combined? What if you could do that more often? That’s what you can do when you know how to ask your subscribers what they want. That’s the power of surveys. Here are three different ways to use surveys – even single question “surveys” to do that. Read more

20 Ways to Double Your Email Open Rate

Everybody knows the importance of building an email list. Without an email list, you don’t have a business.

If you build your audience on any social media platform, you are at their mercy. They can change the rules any time, put new restrictions in place, or even ban you from accessing your own data. With email though, you are in control. You get to contact your people any time you want, as many times as you want. You own your list. Nobody can make you do anything you don’t want or take it away from you. Read more