New GetResponse Import Modes

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We’ve been thinking about what else we can change in GetResponse to make it more productive for you in 2010. We decided to start with import contact functions!

Until recently, you had only one mode of importing contacts. Now, you can choose between three modes:  Default, Update and Add new mode. Here are the details: Read more

GetResponse Desktop Wallpaper

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The first few days of each new year are full of promises and plans, predictions and expectations. And here at GetResponse, more new ideas and projects!

We also have a New Year’s gift for you! It’s a brand-new monthly wallpaper calendar. Now you can download the GetResponse wallpaper calendar on your desktop and have two cool features in one: a handy monthly calendar and a beautiful scene from your favorite Email Service Provider. Read more

2009 Summary

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Can you hear weird grinding noises!? With each passing day, they get louder and louder. Before 2009 comes to a screeching halt, we’d like to take a quick look back. It was an incredibly busy and challenging year, but we pulled through together! So let’s hit the rewind button back to the January 2009 and see how far we’ve come!

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Guidelines – and Exceptions – to Email Frequency Best Practices

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One of the purposes of this blog is to share email marketing tips with you, but we want to emphasize that every email marketer, business, and customer base is different, so best practices should act as guidelines only when designing your campaigns. This applies doubly to the question of email frequency.

If you do a quick search, you’ll probably end up with a pile of contradictions, so we’ve boiled down what most e-marketing bloggers, analysts and ESPs are recommending, with the ever-present exceptions! Read more

Avoid SPAM-use GetResponse Multimedia Studio!

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Surprise! We’re not talking about video email marketing − this is really about how to avoid SPAM using GetResponse Multimedia Studio!

Perhaps you read our previous posts on “SPAM – why did they do that” and “Build trust with the CAN-SPAM complaint footer”. Now we want to give you some useful tips on how to create and send emails with high-impact graphics, photos and, yes, video − AND avoid any hints of SPAM scandal!

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New Appointee to Implix Board of Directors

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We would like to announce the appointment of Ola Kudzin to the Implix Board of Directors. The new Member will bring extensive knowledge of the company, and broad experience in international business development and operations, affiliate program strategies, and customer service management to Board activities and decision making. Read more

Send season’s greetings with NEW HOLIDAY TEMPLATES!

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We hope you all took advantage of our special Holiday gift – FREE Video Emails for the life of your account. Now, to keep your spirits − and your response rates – high, we have another holiday surprise for you and your subscribers!

Santa Claus, Christmas trees, colored lights and family days only come once a year, so why not share the beauty and excitement of this extraordinary time with your subscribers?! Log on to your GetResponse account and check out the new selection of 11 professionally designed Holiday templates!

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Don’t be naughty-be relevant this Xmas!

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The Team thinks we need to sing this jingle one more time…not because you begged for more, but because we think “relevance” is extremely important, but the topic can be a bit abstract and therefore easily dismissed. So what is “relevant” content?

We think it means information “pertaining to” or “applicable to” or (my favorite) “useful” to the recipient. For example, using your email analytics and behavioral stats to customize product offers, messages, template designs and conversational style to appeal to certain audience segments. In other words, the complete opposite of the “batch and blast” or “spray n’ pray” type emails of the early days, right?

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Video emails improve campaign results. Check out these stats!

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About two weeks ago we gave you some stats that showed confirmed opt in improves campaign results. We received some good feedback on that posting, so we decided to keep the email marketing stats coming!

 

This time we checked video email results. We were pretty sure that most recipients prefer to see and hear from you, rather than read text. It’s easier, faster and more fun to watch, but we needed proof. After all, if video is so popular, it could make a big difference in your campaign ROI, right?

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