With the launch of our Facebook sign up form app, we’ve given you some technical info on how to embed a form on your fan page. Successful setup is merely the beginning. How to make it work for you? And how to incorporate it in your list building strategy? Here are a few tips. Read more
Contests – not only do they engage your audience in a friendly and fun activity, but they can deliver a bonanza of customer data and feedback you can use to improve your campaign ROI. And when you run your contests via your blog and social media channels, you minimize costs, maximize returns… and increase the volume of your email list! Read more
It’s been proven that social media and email marketing are a powerful combination. Now it’s time to take social media integration to a higher level. At GetResponse, we’ve just made sharing your newsletters on your Twitter and Facebook accounts as easy as 1-2-3.
As a deliverability consultant, I am exposed to all sorts of peculiar questions aimed at optimizing email marketing campaigns and skyrocketing one’s ROI. Some of them can be quite outrageous, but hey… GetResponse is here to take on all challenges!
With GetResponse, you can integrate your email marketing with social media to get the most out of the online buzz! We offer Twitter integration and let readers share your messages and expand your audience by including up to 5 links to popular social sites. Read more
Attention all Email-to-Speech fans! We’ve received a great response to our E2S Twitter Contest. Entries continue to stream in so and we don’t want anyone to miss out the final draw. So we’ve decided to extend our contest deadline until May 4th, 7 am EST! This means there’s still time Read more
First of all, we wanted to give you all a “high five” for your plans to “link up” with social media in 2010. Here are what respondents told us in our 2010 Email Marketing Trends Report:
Social Media Activity – A 113.2% increase in use of links to new messages on social media pages; a 109.1% increase in use of sign-up forms on Facebook, etc. fan pages; 88.8% will increase share options and 71.6% more will place “follow us” links in email messages. Read more
As you all know, GetResponse is used by marketers all over the world. We deliver 5B emails every year, and the number’s climbing! We certainly have the volume, so we’ve been conducting all kinds of studies to learn more about how marketers use GetResponse and what kind of results they’re getting. Today we’re excited to reveal the results of our “2010 Email Marketing Trends Survey”. Read more
Based on tips from our first Holiday “blogathon”, we ALL know now that targeting your Holiday email messages can increase open rates by 20% and almost double your CTR1 . But have you thought about the BEST way to use targeting and list segmentation for the holidays?
Should we do targeting a little different on Holiday perhaps? It’s certainly a unique season in many ways…
Our answer is “yes” and here’s why. Everyone wants to connect in more personal ways this time of year, even at the subscriber-relationship level. And many of us may be a bit tired or emotional as we plow through double the usual amount of promotional emails, until we just give up and execute the dreaded “select>all>delete’. Our point is, again, take care to personalize your subject line, titles, greetings and salutations, etc. and target your messages, but in a way that is practical and helpful to each of your target profiles. Don’t send too many messages, and avoid hype at all costs…rather be a valued shopping partner during this hectic holiday season. Here’s how: