Why PreHeader Text Is the Most Neglected Part of An Email

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How many blog posts about email subject lines have you read? 20, 50, 100? They’re a pretty standard topic on just about any email marketing blog. There’s good reason for this: Email subject lines have a huge influence over the success or failure of an email marketing campaign. An email subject line can, in fact, make or break an email’s success. Subject lines are worth talking about.  Read more

20 Email Marketing Tips For Local Businesses

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Local businesses have so many things to stay on top of that marketing often becomes a second, even third, priority. Marketing activities get pared down to their barest essentials – to only a few tasks per week. Every one of those tasks has to deliver results. Small business owners don’t have time to fuss around with things that don’t work. Fortunately, if you’re reading this blog you’ve already found one of the most effective marketing tools: email marketing.

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How to Get More Subscribers With SlideShare

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Need a list-building and traffic generation powerhouse to attract professionals and content marketers? SlideShare could be it. This lesser-known social sharing platform can do far more than just be a showcase for PowerPoints. It’s a free way to grow your list, build your following and get thousands of visitors to your site.

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30 Things You Must Do on LinkedIn to Find More Success This Year

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LinkedIn is the social media platform for job seekers and executives, right? If you are self employed, you can skip Linkedin and not worry about it, true? You don’t have to work for a company or an organization to utilize the power of LinkedIn. LinkedIn is a very powerful network that you should leverage to grow your business. It is the number one network for professionals. Here you will find the influencers in your industry and the thought leaders. You will find your peers, colleagues and competitors. You can get new clients from your LinkedIn strategy. Read more