Create a Father’s Day Email Marketing Campaign That Rocks

FathersDay

Father’s Day is fast approaching. I’ve decided to take a closer look at the emails in my inbox and check how email marketers tackle the upcoming celebration. I wanted to find out more about the latest trends that dominate the Father’s Day communication. Take a look at what I have gathered and compare the presented ideas with your email marketing efforts. What is the father’s role in your strategy? Read more

Making A Sale With Your Welcome Email

welcome_mail

By some standards, you will have already done the hard part when someone signed up for your newsletter, thusly scoring you a conversion. Indeed, whereas once upon a time your email list was probably your only concern in your online marketing efforts, in this age of social media marketing, growing that list is harder than it’s ever been.  Read more

Using Lists in Your Email Marketing Program

emaillist

Most people respond well to lists, we make task lists, grocery lists, packing lists, guest lists, and more. They organize information for us. In fact, we like lists so much, we make our own ultimate list for life: the Bucket List. I wouldn’t be surprised to learn that list making is just part of human nature. Nor would I be surprised to find out you already made at least one list today. Read more

Getting Paid For Your Posts: 3 Social Networks That Reward Content With Cash

social_media_paid

As a social media marketer, you are stuck with producing regular content for your blog. The reason that you do this is of course simple – to give your customers a reason to return to your site. You are adding value to the already great services and products that you offer by giving away free information to your loyal following on just about anything and everything to do with your industry.  Read more

Planning an Email Campaign vs. Planning a Vacation #Infographic

summer

Dr. Emel Aktas published an online index card in which he outlines a systematic approach to preparing for a summer break. So we applied the same principles to planning a successful email campaign. And so, we draw a parallel between summer vacations and email campaigns, remember these principles may be universal and might be applied to other activities. Let’s take a closer look.

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