Case Scenario: Autoresponders for Online Coaching

Automated messages are a great way to build a lasting relationship with your customers. Over the next weeks, we’ll be presenting you with some use case scenarios to show you their full potential. Of course, what you do with them in the end is entirely up to you and your imagination. :) But for now, let’s meet Bob Green who is looking for some career guidance online. Read more

Ideas from the Inbox: Preheader

Are there great email tips and tricks that you’ve heard like a million times, but never really had the chance to see how they work in practice? Welcome to GetResponse new cycle, where real-life examples bring dry theory to life. In “Ideas from the inbox” we review and analyze the contents of our email inboxes to find out which email marketing campaign strategies work best to improve your email performance.

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5 Ways Your Customers Can Provide Your Email Content

Email marketing is one of the most important tools in your communications toolkit. So why is it always so challenging — and time consuming — to come up with content that’ll engage your subscribers and lead to results? It doesn’t have to be that way. Your customers, fans, followers, and subscribers can provide the content for you, saving you time and making your email messages even more effective. Read more

Brand-Boosting GetResponse Contest Wins IAC Award!

As we’ve often said, the best strategies for brand promotion are those that engage and entertain your audience. GetResponse recently proved it, winning the Crystal Award in an Internet Advertising Competition (IAC) sponsored by the Web Marketing Association (WMA). The award is for Best Email Online Campaign for our Email Template Design Contest promoting the groundbreaking Email Creator.

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6 Tips to Avoid Your Subscriber’s Spam Folder

Did you know that almost 800 tests are run on each email to determine if they are spam? It’s almost a miracle that most, if not all, email misses the spam folder. Of course, they do say, “Don’t worry too much about specific rules within SpamAssassin. The rules catch spam. If your email isn’t spam, you shouldn’t be matching the rules. Even if you do hit an occasional rule, unless your email actually is spam, it shouldn’t score high enough to be a problem.” Read more

Marketing Automation: The New Shape of Email [SNEAK PEEK]

Email relevancy and timing are key factors behind your campaign success. Providing recipients with exactly the right content at exactly the right time has always been the marketer’s utmost priority — yet so often missed. And now GetResponse has developed the technology to help you achieve it – effortlessly and effectively. New Autoresponders 2.0 (coming soon) will forever change how you do your marketing. Read more