A Guide to Creating a Compelling Email Message #Infographic

email_message

Once in a while it’s good to take some time off and get back to basics with all the experience you’ve gathered so far. The ability to craft effective messages is a fundamental skill for every email-marketer. That is why this time we have prepared an infographic, which presents the 6 most important elements in an email message and provides you with a basic guide to creating a compelling email message. Read more

How to Start a Business Blog in 2015 – Part III

business_blog

This is the third and final installment of the ‘How to start a business blog in 2015’ series. If you haven’t read the first two parts, I highly recommend you do that first! As promised, in this third and final part of the business blogging series, I am going to talk about how you would use your blog to collect email addresses and build your email list. So let’s not wait any longer. Read more

How to Grow Your Subscribers List in 2015

ListBuilding

A large, healthy email subscriber list is absolutely fundamental when it comes to running successful email marketing campaigns. However, the majority of email marketers declare that they still struggle to grow their list. This is why we have launched the GetResponse List Building Program – an action-based course to build your list with up to 10,000 subscribers. I also decided to browse our blog history and compile a few posts and infographics in order to offer you a large collection of information on list building. Read more

The Marketer’s Guide to Thought Leadership

Marketer

It can be one of the hardest elements of your marketing campaign, but positioning yourself as a thought leader in your industry is essential to attracting big business and building your reputation in your field. You will no doubt already be producing lots of blogs filled with actionable tips that your readers will thank you for endlessly. And of course you will be producing a restrained amount of self-promoting blogs, as well as telling that all important ongoing story of your business, what’s coming in the future, and what your loyal followers can expect from you next.  Read more

GetResponse Interview with Chris Goward

WiderFunnel

Today we explore optimization in a special interview with Chris Goward. Chris founded WiderFunnel with the belief that marketing agencies should prove their value. He is the brain behind the LIFT Model™ and WiderFunnel System™, conversion optimization strategies that consistently lift results for leading companies – such as Google, Electronic Arts, ebay, Magento, DMV.org and BuildDirect.com.  Read more

How to Start a Business Blog in 2015 – Part II

business_blog

If you are someone who has been bitten by the entrepreneurial bug but has no clue what to do next, pay attention. In my last post How to start a business blog in 2015, I tell you why you need to start a blog before you spend big bucks on a website. I teach you how to start a blog in the right manner and also tell you how to set goals for the first six months without going mad in the process. If you haven’t checked it out, I highly recommend you do so. Read more

10 Social Media Marketing Lies And Myths Debunked!

myths

Folktales, fantasies, fables, falsehoods, fabrications, fictions and fibs – the internet is brimming with many myths and misconceptions on how to worm your way to a meaningful return on investment with your social media marketing campaigns. These fallacies actually manage to travel faster, farther and wider than they do in other industries, simply due to the very medium through which they have evolved – digital communication. Read more