How to Become an Affiliate Marketing Superhero #Infographic

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Affiliate marketing has become one of the top online business opportunities. It is cost effective, and the income can be mind-blowing. Forrester Research predicts that affiliate marketing spending will top $4.1 billion in 2014. But online marketers sometimes overlook this model. Why? Because it takes effort to get the gist of it, and this creates an opportunity for you. Our infographic will help you become an affiliate marketing superhero.  Read more

25 Productivity Hacks for Email Marketers

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Managing an email program is no small task, even if you’re a pro. Depending on whether you’re working for a large or small company (or yourself) you may have designers, writers, directors, customer service, and a dozen other things to manage. Or, if your shop is small, you may get to wear all those hats.  Read more

7 Simple Changes to Boost Your Landing Page Conversions

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Research shows that when a new visitor arrives on your landing page, they are most likely to stay on an average of 10 seconds. Really, just 10 seconds – that’s not a whole lot of time to convince people to respond to your call to action. You must get their attention – fast – and keep it till they reach the end of the page. Read more

How To Create a Convincing Email Marketing Newsletter

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When it comes to email marketing, plain text emails are, if not quite a thing of the past, then certainly on a downwards spiral. The trend these days is to jazz up the email newsletter with some images, illustrations, groovy fonts, and funky layouts. The idea is simple – with so many emails coming through as just words on a screen, yours simply need to be lively so that they jump out at your potential clients, grabbing their attention amidst the endless black and white chatter.  Read more

Expert Lead Nurturing Tactics That Will Work For You Too

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A company can´t force someone to buy, but at the same time they can´t afford to lose the future opportunity. More than 50% isn’t ready to buy at the time of capturing/subscribing, so it’s important to resourcefully guide them towards the ‘ready to buy’ phase. This is what we call lead nurturing and what can span the whole path from first contact to first revenue. Read more

Simple Marketing Automation for Solopreneurs 

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Solopreneurs have an overwhelming amount of work to do. Between maintaining their sites, networking, social media, taxes and – oh yes- the work they actually get paid for, it’s almost too much. For some, it’s definitely too much – it’s not uncommon for solopreneurs to work 60, 80, occasionally even 100 hours a week.  Read more