Can question selection improve your survey results? Check out these stats now!


Surveys are a great way to get information from customers to help you grow your business. They are like a net that catches all this fantastic data if – and only if – we ask the right questions in the right way. What does “right” look like?

We’d like to share the results of our latest study on surveys; in particular, how to create effective questions for your surveys. We think it will round out our recent discussion on surveys (see: Who knew surveys could be so easy!) and give you some solid data to help you get the most out of your customer research this year. So let’s begin!

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Who knew surveys could be so easy!

We thought we’d provide a refresher to remind us all just how easy it is to actually implement a free GetResponse survey!  What better way to find out what your customers are thinking, from product types, to pricing, even colors! And if you follow up on their feedback, they’ll respond more frequently to your offers, so it’s a win-win! Now let’s get started with your survey!

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How to improve your CALL TO ACTION results


Often overlooked, taken for granted, and definitely not a “hot topic” – is this how you view your “Call to Action”? If you do, it’s high time to change your attitude! Why put all that time and effort into your campaign only to throw it away with a weak Call to Action?! By underestimating this feature’s “power to convert”, you’re missing opportunities to increase your website traffic − and your campaign revenues! This may surprise you, but a good CTA needs to do a lot more than “Click here”.

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Tips on putting some spring in your campaigns

Spring is finally here! It’s the perfect time to refresh your wardrobe – and your email campaigns! Renew your template designs, subject lines, and messages with fresh ideas and approaches! Let the sun awaken your creativity and surprise recipients with some brand new graphics. A unique new image will certainly lead to more email engagement and more traffic to your website!  That’s exactly what audiences are waiting for!

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