Our recent research on the best time-of-day to send emails raised some questions about the best day-of-the-week to send newsletters. So we researched the same sample of emails sent from the GetResponse platform and came up with some interesting findings.
Email campaign success depends upon subscriber engagement. You can analyze subscriber engagement by answering some simple questions: What time do your readers normally browse through their inboxes? When are they most likely to open and click? Do they read messages that are more than 12 hours old? GetResponse set out to answer these questions in our latest research on open-and-click times and came up with some interesting conclusions.