Marketing is all about merging the old ways with the ever changing trends. Whatever strategy you undertake, it is good to know what marketing experts say. If you google “marketing blogs” you will find an overwhelming amount of results, which is why I took it upon myself to sift through the best of the best and create a list of blogs that in my opinion, everyone should have in their RSS feed. Read more
Every time you publish a blog post, what do you hope for? That it becomes successful, gets more than a handful of shares and really strikes a chord with your audience? Of course! Read more
“I shouldn’t bother blogging about this, who is going to read this?”
“I am just wasting my time here – nobody cares if I write this or not.”
“I am just a terrible writer.”
“What business do I have about blogging about this stuff?” Read more
Where can you find high-quality pictures to use online, preferably for free? Some marketers make mistakes that could lead to situations that are… well, troublesome to say the least. Here are some of the pitfalls, and a handful of no-fault resources you can use without fear, guilt, or remorse. Read more
Content marketing doesn’t have to be a catch-all phrase for all things corporate or boring. As a small business owner, you can leverage the power of content marketing just by doing things right on your blog. Here are 20 tips to get you started. Read more
One of the biggest question businesses ask when blogging today is how to balance personal and professional communication. As a business on the web, you are always speaking…even if you are not saying a word. As a result, it’s vitally important that you know HOW to speak to your audience, especially on your blog, which is often the face of your brand. Read more
Yes, we know, you probably made your New Year’s resolutions already, and we really appreciate that. We also hope you included reading more and opening up to the new arrivals of marketing trends for your company. If not, well – time to review your resolution list again, right after reading those 7 posts that will help you complete it. Read more
Have you heard of Jane Dawson?
Jane is my person, you see.
Whenever I write a blog post, I am writing for her, my person – Jane Dawson. Read more
The key to your blogging success is based on building solid relationships with your audience. However, many bloggers make major mistakes when it comes to their email marketing campaigns. These mistakes can be very costly, causing you to lose subscribers. That’s why we’ve put together a list of five common mistakes bloggers should avoid when creating email campaigns: Read more