How to Use Typography in Your Marketing Design

When it comes to design, online marketers used to leave that “mumbo jumbo” to graphic designers. However, there is a growing number of marketers who like to think of themselves as brave souls who don’t need any graphic designers because their knowledge and keen sense for the “design mumbo jumbo” is enough. Now, there is nothing wrong with being a brave soul! But it’s good to know your basics to make sure you improve your brand instead of hurting it. Read more

Outlook.com – the sleeping giant arises with new features

You may have heard that the Gmail Android app has recently hit 1 billion downloads. Which is actually not so surprising, as Google has been continuously amazing us with new features and changes to their email client over the past years. Outlook.com however, has just implemented new features that seem to say – that the game isn’t over yet. Let’s take a closer look and see what the buzz is all about. Read more

How to Use Color Psychology in Email Newsletters

So you’ve done the hard work, you’ve got your killer subject line. It’s short, it’s sweet, and it’s very clickable. You’re confident that people are going to open the email and see your newsletter, but now you have to make sure they read it. Yes, a lot of that’s down to having interesting content (and you’ve got that too) but you want to have that cutting edge that makes sure your readers want to examine every inch of the newsletter.

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Top 5 Newsletter Templates in 2010

Most of us are not web designers or HTML editors, but with hundreds of newsletter templates from GetResponse, your customers will think you are! To make sure you’re “dressed to impress” in 2011, we’d like to share with you the most popular designs* used by our customers this year, and offer some tips on choosing the perfect one for your business. But first, our list. Drum roll please… Read more