The 7 Deadly Don’ts of Email Marketing

7_donts

Just like any other form of communication, email marketing requires the right pace and some tact. Unfortunately, many businesses don’t know when they’re crossing the line with their subscribers. Let’s explore some of the deadly mistakes email marketers make. These may cost you subscribers, conversions and maybe even your reputation. If your emails aren’t generating sales and leads, your business could be making costly email marketing mistakes.

Read more

Email Success Profile: Wilson Lau’s Success Manifesto

case_study

Are you living a life that’s filled with possibilities? It’s a question Wilson Lau takes seriously. In fact, he founded his business, Success Manifesto, to address it. And although he’s based in Singapore, Wilson has attracted a worldwide audience and developed a profitable business with a diverse customer base. How did he do it? Let’s take a closer look at his business model. Read more

30 Things To Do On Facebook To Skyrocket Your Business In The New Year

FB_for_business

Did you use Facebook for business this year? Are you planning to start this new year? Perhaps you have a business page but it hasn’t gotten any traction so far. Maybe you are scared by how things change constantly and you are not sure if you are able to keep up with all the changes. Today is your lucky day, I will walk you through what you need to do in order to have a successful Facebook business page in 2015. Read more

How to Engage Your Email Subscribers

engagement

Do you know why the best academic students take notes during lectures? Research indicates that with more intensive and varied interaction our brain works better. When writing alongside listening and looking at the lecture, it is picked up and remembered more so than when just listening. Now that is interesting. How can a brand apply this principle of intense interaction to their email marketing and increase customer engagement? Read more

Is Your Landing Page Ready For The Holidays?

holiday

With over 3.5 billion email accounts in the world and the holidays literally around the corner, the possibilities of email marketing are endless. This is precisely why we have made sure that your landing pages, newsletters, heck, even webforms get a new look! Join us in the holiday spirit by making sure that your email marketing is on point! Read more