10 iPhone Hacks That Rock the Web

10-mobile-life-hacks

It’s hard to remember what our life was like before cell phones. We use them for just about everything: navigating our way around town, communicating with others, working on the go, setting our alarms, and more. Many of us eat, sleep and even shower with our phones. We’re spending more and more time with these devices that are practically glued to our hands and eyeballs, so we might as well learn to make the most of them.  As marketers, we too rely on smart phones to convert customers and drive sales. But how do we make the most of these devices as users and marketers? Read more

Email Success Profile: The Residual Entrepreneur

entertainment

OK, maybe you’re not in show business, and Hollywood may seem a million miles away. But a fascinating trend has emerged in the arts, one that might give you a new slant on your business. Put aside notions of actors surviving as waiters so they can show up for auditions. You’re about to meet Michael Simpson Jr., a new breed in the entertainment business. Let’s see what we can learn from his business model. Read more

21 Email Marketing Tips For Coaches

coaches

Every online marketer has a different approach, that is why we have decided to start a series for individual types of email marketers. Today, we start with coaches! There are a lot of coaches around. If you’re a coach, you know this all too well. And while it might sound like I’m about to say “coaches are a dime a dozen”, I’m not. There’s a reason why there are so many coaches around. It’s because there’s a need for them! Read more

6 Email Insights From Usability Research: All You Need To Know

usability

There are several ways to learn and improve your newsletter. I am a big fan of A/B testing, because it can give you real, usable results based on data. Usability research is a completely different game (and more expensive). Usability research can give a brand insight into the expectations and opinions that users have. In case of email marketing, a marketer would be looking at their own subscribers. What can we learn from usability research in email marketing? Read more

7 Steps to Writing a Killer Customer Survey

Survey

Surveys are a great way to learn more from your subscribers. Knowing your subscribers can in turn improve service, products and the targeting of your marketing emails. Through a survey a marketer can gauge customer satisfaction, fuel legitimate follow-up contact and identify opportunities for sales. Those are some compelling outcomes! A solid customer survey starts with a great invitation. Here are 7 ways you can improve the success rates of your customer survey invitations.  Read more

Email Success Profile: Vemma Nutrition Company

vemma

Sometimes you wonder how entrepreneurs accomplish so much. They start a company from scratch and build it into a profitable powerhouse. How do they do it? As GetResponse insiders, we’re often privileged to peek behind the curtain at the machinery of success. Today (with Vemma’s permission) you’re about to catch a glimpse too. Are there takeaways you can duplicate in your business? Let’s ask Vemma CEO BK Boreyko.   Read more

Movember Campaign: How to Grow a Successful Marketing ‘Stache

Marketing_stache

We’ve all heard of it, November + Mustache = Movember. We’ve also learned to laugh, appreciate, and take part in the great month of ‘stache cultivating. But as a marketer, have you learned a lesson or two how a simple cause campaign can help your business grow? This cause uses social media and word of mouth in a genius way! That’s why it is important for you to take a moment to focus on why the Movember Campaign is a brilliant example of online marketing. Read more