We really love blogging about email marketing tactics and topics for our users, plus we always learn something as well! But most importantly, we hope it is useful to you as your expand your marketing programs and businesses. That’s why we encourage you to write to us…so we get your point of view. (more…)
Welcome back! If you read our first installment then you know split testing works and what it can do for your email marketing results. Remember, it’s totally up to you how and when you use it. BUT…if you’d like a few suggestions and examples of what to split test and why, then let’s dive in! (more…)
First of all, we wanted to give you all a “high five” for your plans to “link up” with social media in 2010. Here are what respondents told us in our 2010 Email Marketing Trends Report:
Social Media Activity – A 113.2% increase in use of links to new messages on social media pages; a 109.1% increase in use of sign-up forms on Facebook, etc. fan pages; 88.8% will increase share options and 71.6% more will place “follow us” links in email messages. (more…)
According to our 2010 Email Marketing Trends, only 25.9% of respondents plan to use split testing to reduce the negative impact of inbox clutter. Now we know they don’t speak for you, but that metric worried us. So we decided to try and boost the numbers with a little more information! (more…)
Hi all, it’s Mick Griffin here. After making some great connections and getting some great insights into Email Marketing at Email Summit in Miami, I’m heading out on the road for more of the same! (more…)
As you all know, GetResponse is used by marketers all over the world. We deliver 5B emails every year, and the number’s climbing! We certainly have the volume, so we’ve been conducting all kinds of studies to learn more about how marketers use GetResponse and what kind of results they’re getting. Today we’re excited to reveal the results of our “2010 Email Marketing Trends Survey”. (more…)
GetResponse has launched osCommerce integration! Now you can automatically add new customers to your email campaign and start building relationships right away! All you need to do is to follow these simple steps. (more…)
Everyone talks about the “crash” kids experience after the presents have been opened, but not many of us adults talk about the post-Holiday blues we experience. Let’s be honest…after you’ve taken down the decorations and scooped all the best sales, it gets boring pretty fast. So why not perk everyone up with a contest or 2!! (more…)
