Using LinkedIn Ads to Grow Your B2B Mailing List

If you’re not growing your email list as quickly as you would like, then you might want to consider taking the next step and trying some paid advertising. This will help you reach specific target audiences that you would like as subscribers. In this post, we’re going to look at the best advertising options for your email opt-in page. Read more

How to Set Up Google Analytics Goals to Track Email Signups

If you want to find out what online marketing strategies are leading to the most mailing list subscribers on your website, then you MUST set up Google Analytics goals. If building your mailing list is a priority, then Google Analytics can tell you exactly what things are working when it comes to growing your mailing list. In this post, we’re going to show you the easy way to set up Google Analytics goals to track mailing list signups and what data you will receive. Read more