7 Marketing Podcasts for a More Productive Commute


We’re in a special time for podcasts. They’ve been around for a long time, hanging out in the corner and biding their time. Waiting to be noticed not as a niche but as a next big thing. Waiting for other content types to have their moments in the spotlight. A few years ago, it was text-based social posts. Then it was all about images. But right now, the podcast is having its “moment.” Read more

How To Get Set Up Buyable Pins On Pinterest


Pinterest has always been the online destination for browsing products, but, up until June of this year, there was no actual purchase option for users. This has meant that, although the site has been evidently useful for Pinners in order to research the products that they might like to buy, actual Pinterest-enabled conversions have not been as spectacular as they might have been Read more

Crafting Differentiation: How To Separate Yourself From The Competition


You may have thought when that light bulb popped up above your head a few months or few years ago that you had finally tapped into something that no one had ever thought of before. However, since you started to do a little research, you have no doubt found that there are already similar companies out there that offer the same sorts of things that you do. Shucks.  Read more

9 Questions To Ask Yourself Before You Launch a New Site


How many websites do you have? If you’re just starting out, it may be only one. But if you’ve been in business for a while, it could be one, or two, or ten. Many affiliates, authors, coaches, and solopreneurs have more than one website. Maybe they launched that second site for a second business. Maybe it was for an event. Maybe it was even for an offsite blog. Read more