Ever heard of the “Blue Ocean Strategy”? It’s based on a book about how to carve out an entirely new segment of the market for your business. When you have properly executed the Blue Ocean Strategy, you have no real competition.
There is nothing more vital to the survival and success of any business than its ability to obtain clients. Yet many business owners unfortunately believe that if they have the right product or service, clients will seek them out to buy it. Read more
Do you want to write emails that get a ton of opens, great engagement and are a joy to write? Do you want to send emails that your readers forward to other people? In this blog post, I am going to give you my best tips on how to write emails that are simply brilliant. Emails that will have your readers looking forward to receiving more.
Giving a prospect the nudge to visit your site isn’t just based on your slogan and ads. Enticing businesses need to have an equally enticing website. It’s no longer just about word of mouth, it’s also about the glories of good design. Read more
Not all websites are created equal. Some grab users within minutes, while others completely flop. The first moments a person enters a website is detrimental are its success. In those pivotal seconds, users have an immediate need and are eager to find a solution, experience features, and interact. If the site doesn’t meet their expectations in these moments, the user is likely gone forever. Read more
The popularity of Instagram is rising so rapidly that a lot of the stats that are out there on the internet are very quickly becoming outdated. But it’s always been the same with this very unique player on the social media stage – so let’s take a quick look at the history of Instagram’s growth. Read more
Many small business owners have conflicted feelings about marketing. They know they need to be doing it, but all the different types of marketing and approaches to marketing can make it overwhelming. And then there’s the price. Small business owners are a frugal lot. They have to be. And marketing can be expensive. Marketing mistakes are even more expensive. Read more
Do you think building an email list is very hard, complicated, or expensive? Do you feel like you need to spend hundreds, if not thousands of dollars on Facebook ads to build your email list? Or, buy expensive webinar software? Or hire people to produce video for your YouTube channel? Read more
A web developer and designer always want to work on WordPress. It is one of the great CMS platforms, where you can develop a top-notch website with ease. But sometimes, it becomes just a bit too complicated to handle it due to some common issues that exist while writing the coding. Read more
Thanks to email list hygiene, that’s exactly what Vemma Europe’s results were. Not only that, their open rates increased by 120% as well! Which precisely why you should be managing your email list hygiene. Read more