Thank Your Subscribers For Signing Up

Generating leads and collecting subscribers to your newsletter campaigns is crucial to your business success. But sometimes we put so much effort into important tasks like creating sign up forms, strategic follow up campaigns and targeted content for welcome messages, that we totally forget something equally important – saying „thank you” to our new subscribers.



Of course, with GetResponse Form Builder, you can use the default thank-you page that displays after sign up to your campiagn. But it might make an even better impression if you take a minute to customize it. Here are some tips and tricks on how to get – and give − the most out of your thank you page.



Simply say THANK you

We tend to forget the most obvious words sometimes. Like simply saying „thank you” to show subscribers that you appreciate their interest in your newsletter. It’s the first step to building a strong relationship, but it doesn’t stop there. How your thank you page looks and reads matters.



Strenghen your brand

First take a look at your homepage. What are the most important aspects from a branding perspective? Look at your logo position, the fonts, text formatting and color scheme. When building your thank you page, remember to make it consistent with the look and feel of your website. By communicating your brand along with your thank-you messages, you’ll strenghen your relationship with subscribers.



Personalize to build personal relationships

You can personalize your thank you page with any information your subscribers leave when filling in the form. The most basic personalization technique is to say „Thank you, John!”.  It’s a great start. Just remember that  you need to set up „forwarding custom data” in the setting of the web form you use.





Use Social Sharing and ”Refer a friend” tactics

The easiest way to promote newsletter sign ups is to ask your subscribers to share the info about your newsletter on their social pages. Give them easy-to-share links so the only thing they need to do is click! We use this tactic on our thank you page and we’re happy to share with you how we did it!



Share on Facebook:

Under share on Facebook button place a link containing:<your url>


Your url should be a landing page with your newsletter sign up form.

On our website we use:




With the retweet button, it gets is a little more complicated, but it’s also more fun. You can create and add some text for your subscribers to retweet (and easily customize). You can generate your link with the tool:, then simply  paste it under your retweet button.



So once your custom thank you page is ready, just go to the web form tab in your GetResponse account, click on settings next to the web form, select the „custom thank you page” option and paste your url. And remember, by taking extra care with your new sign ups, you’ll start building strong relationships that will last − and increase new sign ups!




What other tactics are you using or would like to use on your thank you page? Please feel free to share them with us!

  • Paul Facey

    Hello Agnieszka,

    What would also help is have to picture of yourself on the thank you page(s) too.

    This has helped me brand myself and build a better relationship with my subscribers as they really feel as if they know me.

    Especially since I wasn’t afraid to show that I’m not another fictitious character, or someone hiding behind some fake or pseudo name.

    Paul Facey

  • Agnieszka Dabrowska

    Hi Paul, you are completely right. Showing the personal photo on the thank you page can positively influence on the relationship with subscribers. Though in our job it’s all about building customers’ trust to brands, people, products. Thanks for sharing this great tip with us.

  • Francis@ Email marketing

    Great strategy. So that the receiver will know that it is not just an ordinary email. Thanks so much!

  • Steve from eMailTipsDaily

    I know this is an old post, but I couldn’t find any other place, on GR’s help pages, nor the blog, not even could get support to help me with instructions… on how to achieve the desired customization result.

    So, if you could point me in the right direction, or even provide functional working code that would customize the ‘Thank You’ Page with the subscriber’s name collected on the first page where the FORM is located?

    In other words, when let’s say.. user ‘John’ would join the list, what code (php, JavaScript, whatever) should I add to the custom ‘Thank You’ Page, to display the text:
    “Thank You John”

    Thanks a lot for an prompt answer if possible.

  • Karolina Kurcwald

    Hello Steve, I’m not sure if I understand you correctly – do you want that to be displayed in place of your form on your website? Or on a thank you page the subscriber is redirected to after sign up?

  • Karolina Kurcwald

    Hello Steve, if you’re using our thank-you page than yes (this will automatically appear), however, if you want to have your own, custom thank-you page, you won’t be able to do that.