Articles by Justyna:
4 Reasons Why You Need CRM for Your Business
When you start a business, you’ll encounter a dizzying array of acronyms: ROI, SEM, CPC, PPC, OR, CTR, LTV and many more. But there’s one acronym you really need to know: CRM.
Webinar Recap: A/B Test Your Way to Email Success
We want to thank you all so much for registering and attending our webinar about effective communications and A/B testing yesterday! We had a great group of attendees who asked some awesome questions. And here’s a chance for us to answer the most frequent ones.
3 Common Email A/B Testing Pitfalls – and How To Avoid Them
When creating content for an email, it’s tempting to guess what your audience will respond to. But that’s not necessarily the best approach – especially if you’re emailing multiple contact lists. Different audiences have different preferences, which can affect your email metrics and conversions.
5 Amazing Automation Hacks
The other day, I was watching an episode of Sex and the City called “Ghost Town”. Aired in 2001, it was the first time in the series Carrie sends an email. Too afraid to express her feelings to her e-boyfriend Aiden over the phone, she emails him. But because her sender name is really cheesy, […]
GetResponse List Building Mini Course – Get It for Free
How can I get more leads? It’s a question we’re asked all the time. So we put our heads together to create a short, hands-on course that shows you all the steps.
Email Your Way to Marketing Success With Our New Strategic Email Marketing Course
Did you know that there are 3× more email accounts than Facebook & Twitter accounts combined? Or that you’re 6× more likely to get a click-through from email than Twitter? Impressive, isn’t it? And it’s not even the whole story. If you want to tap into all that, and go beyond emails, we have something […]
6 Steps to Refreshing Your Contact List This Spring
Spring is here, so you’re probably thinking about tackling those seasonal chores – like clearing out the garden, or your closet. But what about your email contact list? Cleaning up your contact list (what we call “list hygiene”) is one of the most under appreciated areas of email marketing. And it’s probably the least popular, too. […]
Writing Email Subject Lines That Get Prospects to Open, Read, and Respond
Email subject lines are important. Why? Because people do judge newsletters by their subjects. And here’s the bombshell: 30% of email recipients decide whether to open an email solely based on its subject line (Convince & Convert). And 69% of email recipients report email as spam based solely on the subject line (Convince & Convert). […]
How to Use Dynamic Content Effectively: 3 Simple Steps
The job of a contemporary marketer is not an easy one. And that’s due to the fact of the ever changing understanding of the whats and hows in contemporary marketing. We‘ve all faced the traditional marketing mix going to the pit. And that pit is as much as there is left of the 4 Ps. […]
TRENDING BY Justyna:
- Writing Email Subject Lines That Get Prospects to Open, Read, and Respond
- 6 Steps to Refreshing Your Contact List This Spring
- 3 Common Email A/B Testing Pitfalls – and How To Avoid Them
- 5 Amazing Automation Hacks
- 4 Reasons Why You Need CRM for Your Business
- Webinar Recap: A/B Test Your Way to Email Success
- Email Your Way to Marketing Success With Our New Strategic Email Marketing Course
- GetResponse List Building Mini Course – Get It for Free
- How to Use Dynamic Content Effectively: 3 Simple Steps