Michal Leszczynski
As Content Marketing Manager, Michal is responsible for coordinating content marketing projects. His main mission is to provide valuable and educational content for marketers - those just starting out as well as already rocking in the online world. You can follow Michal on Twitter @mrleszczynski.
Articles by Michal:
Essential Guide To Marketing Automation For E-Commerce [Free Ebook]
Marketing automation and e-commerce are like peanut butter and jelly. They’re amazing separately, but they’re so much better when put together! Mouth-watering food aside, if you’re looking for a tested way to increase sales in your online store, you’ll surely enjoy this article and the free guide that comes with it.
The Role Of Email In Multichannel Marketing
Marketers have gotten used to hearing all the kinds of things about email. That it’s dead. That social media will take its place. Or that messaging apps like Slack will make it obsolete. But how much truth is there in those statements? Let’s find out.
Retrieve Abandoned Shopping Carts With Marketing Automation [Free Ebook]
Picture this: you’re running a successful promotional campaign, you’ve attracted a lot of traffic to your store, gained users’ interest, and got them to add different products to their shopping carts… and then they left without paying, right before the transaction was about to be completed. Sounds like a scene from a horror movie? One with […]
Getting Started With Marketing Automation: Webinar Recap + Recording
After getting an enormous amount of feedback and questions from you guys about the recently launched GetResponse Marketing Automation tool, we decided to show it in action. If you haven’t had the chance to join us live (shame on you!) don’t worry – we’ve got you covered. Below you’ll see the webinar recap, answers to […]
7 Time and Career Saving Productivity Apps
Some people work better under a deadline. Well, at least that’s my excuse. Truth be told, many of us are just putting projects away till the very last moment. The reason lies somewhere between the never ending number of projects we all have to work on and – this might be hard to admit – […]
The State Of Email Marketing By Industry
Compared to the industry standards how effective are you campaigns, really? Are they exactly what the subscribers expect? You’ll find the answers to these and other questions in this post + exclusive report – Email Marketing by Industry January 2016, written by Kath Pay in collaboration with GetResponse and SmartInsights.
2015 In Review
To start off year 2016 on the right foot we thought we’d share some of the best articles we’ve published over the last 365 days. If you want to keep up with the ever changing online marketing world this is all the reading you’ll ever need. Enjoy!
Forgot About Cyber Monday? No Worries!
So you forgot about Cyber Monday. You didn’t prepare any marketing campaigns and your boss is likely going to get mad. “Everyone else is ready, why aren’t we? What have you been doing this whole time?” – You don’t need this right now. Here’s what you can do to get away with some last-minute preparations.
How to Achieve Email Marketing Excellence [Deck + Recording]
Following the report, we’ve recently published in collaboration with Dr Dave Chaffey and Smart Insights, we’ve organized an online webinar to discuss the aims and outcomes of our study.
How Good Really Are Your Email Campaigns? [Benchmark Report + Webinar]
Each year, email marketing software and tools are getting more sophisticated to ensure that they meet the standards of modern consumers. Personalization, segmentation, automation, deliverability – these, and other similar terms, have been discussed by marketers time and time again.