Articles by Piotr:
Facebook Lead Ads and GetResponse: How to Get More Subscribers
Are you like most marketers who want to get more eyes on their newsletter – and do it with fewer frustrations and fuss? Let me walk you through how Facebook Lead Ads can make it happen.
Google Attribution. Find out Where Your Conversions Really Come From
Despite the growing awareness of marketers when it comes to analytics and data analysis, it’s sometimes still difficult to answer the question: “Does this channel really work?”. The most popular way to measure conversions was (and still is!) the last-click attribution model, which assigns conversions to the last trackable source. Unfortunately, this model doesn’t reflect […]