Most people reading this blog already know several techniques that will improve conversion rates on their landing pages. The most common technique is A/B split testing. That’s where you test one version of a landing page (version A) and compare the results against a second version of the landing page (version B).
There have been enough rounds of talks in the market about micro moments. What, exactly, is this? How is this related to business? Does this influence success? You need to reach your customers anytime, anywhere. Micro moments are the touch points, the moments that can smoothly nudge your customers to take a decision and sign […]
Being an essential aspect of any company, marketing plays a vital role to increase profitability. In the same way, content marketing is the prerequisite in practicing any of the SEO techniques for a website.
It’s not surprising that you decided to dedicate yourself to work in the world of web. Perhaps you’ve seen lots of websites that get an enormous amount of traffic every single day. The owners of these web resources become popular, they earn solid money, and they are happy with the life.
A good business listens to its customers and, thanks to social media, it’s easier to do that now than ever before – not just with existing clients, but potential customers and those of your rivals. Follow these simple tips and you’ll have a great chance of using social media monitoring to improve your business and generate […]
Neil Patel, one of the world’s most prevalent and respected digital marketers, once stated a fundamental truth about lead generation tactics: “Remember that every lead generation campaign is powered by email marketing.”
No profession is easy. Those who are dreaming of being a graphic designer because a friend of their friend told them it’s a child’s play, think again! It’s not that people shouldn’t choose this profession, but it would be better to consider the downsides and gear up for the worst situations beforehand.
Many websites use Google Analytics to track visitor data and action within the site. However, as websites grow bigger, Google Analytics (GA) must retrieve large amounts of information. Many webmasters run into problems related to sampling and other factors. The following tips will help you get the best service from your GA reports and hence […]
GetResponse is loaded with features right out of the box that make it easy to communicate with your customers via email and increase sales. What can be easy to forget is how much more power you can add by connecting the other apps you use during your work day—like lead gen form tools—to your campaigns […]
Social media is one of the biggest channels available to marketers these days, whether they represent a large company or a grassroots startup. However, marketers hoping to use social media for effective brand development need to keep a close eye on the platforms they use. This is because technology is changing the way social media […]