Every company has an online business card – their website. How you present yourself, what information you offer, and most importantly – how you communicate both of those things can determine whether a potential customer will stay on your website or not. That’s where value proposition comes in, do you have what it takes to […]
With Google reporting a 5000% increase in searches for influencer marketing and 60 Minutes running its own segment on influencers, 2016 was a huge year for influencer marketing. And with 48% of marketers planning to boost their influencer marketing budgets, it’s poised to become even bigger in 2017.
When it comes to the most downloaded apps in the United States, it’s no surprise to see that three of the top five applications incorporate a significant visual element. Snapchat, Instagram and Facebook are all within the top five; largely fueled by our interest and passion for pictures. At the end of the day, aren’t […]
When it comes to social media, our standards are set pretty high up there. It takes a team of people to make us stop, click, laugh, or ponder when seeing a social media post. One could say, if you want to rule the Earthlings – you’d need a nebula sized idea to make your social […]
It’s no wonder every business or brand is focusing on mobile marketing as a strategy to reach their target audience. So it’s no longer about how to reach customers, but more importantly how to retain them. Good content or email that is mobile friendly can help your business make a long lasting first impression that […]
Do you really need an MBA to start and run your own business? Personally, I think not really. Seriously, can’t anyone just have a business idea, grow it, get some funding and launch their businesses? However, don’t expect to compete healthily with a Harvard MBA.
Will this new blockchain technology impact your business? You better believe it. From Cryptocurrency like Bitcoin to world computers, like Ethereum. Before we continue, let’s first address. What is it?
Congratulations blogger, you just acquired a new subscriber. The question is: now what? Usually our answer is to dash off a default “Welcome” email and then go silent until we post a new article. Not so fast. Virtual relationships are as sacred and as delicate as your in-person relationships.
As a business owner, do you have any of these troubles playing out in your mind? I don’t know how to convert prospects into paying customers? Using email marketing, how do I get prospects to want to buy my product? How do I nurture prospects online using email marketing? If these questions have popped in […]
In the age of social media, is email still relevant in reaching out to your audience? The answer is yes. According to a recent report from Ascend2, 45% of marketers report that email marketing is their most effective tactic for lead generation, and 72% find that email marketing is easy to execute. But despite email’s […]