Platform Insights by GetResponse

Writing Email Subject Lines That Get Prospects to Open, Read, and Respond

Email subject lines are important. Why? Because people do judge newsletters by their subjects. And here’s the bombshell: 30% of email recipients decide whether to open an email solely based on its subject line (Convince & Convert). And 69% of email recipients report email as spam based solely on the subject line (Convince & Convert). […]

GetResponse Action-Based Autoresponders Evolve into Marketing Automation

Marketing automation doesn’t have to be as elusive as it sounds. In fact, you’ve likely been using some form of marketing automation for years! Particularly if you’ve used the action-based autoresponder message functionality in your GetResponse account. Reacting to subscriber behavior and data has long been possible with GetResponse, but thanks to marketing automation, it […]

Video Guides to Jumpstart Your Marketing Automation Journey

Not sure how you should start using marketing automation? Start simple! Marketing automation doesn’t have to be a large-scale endeavor. It’s all about sending highly-targeted messages to your subscribers, based on their data or behavior. And GetResponse Marketing Automation is all about making such technology available to everyone – not just those with huge marketing […]

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