Did you know that there are 3× more email accounts than Facebook & Twitter accounts combined? Or that you’re 6× more likely to get a click-through from email than Twitter? Impressive, isn’t it? And it’s not even the whole story. If you want to tap into all that, and go beyond emails, we have something […]
More of us are living our lives online – and on the go. So it’s no surprise that 60% of all web traffic now comes from mobile devices. And by 2020, 45% of all ecommerce purchases in the US will come from mobile devices. That means nearly half your customers will buy using their mobile […]
With email marketing, landing pages, webinars, and marketing automation under one roof, the sky is the limit for your marketing potential. But you’ll only be able to soar to the greatest heights if you know tried and true methods to link these powerful online marketing tools together.
Spring is here, so you’re probably thinking about tackling those seasonal chores – like clearing out the garden, or your closet. But what about your email contact list? Cleaning up your contact list (what we call “list hygiene”) is one of the most under appreciated areas of email marketing. And it’s probably the least popular, too. […]
We want to thank you all so much for registering and attending our webinar all about getting started with marketing automation yesterday! We had a great group of attendees who asked some awesome questions. Together we were able to introduce marketing automation as a theory, then see it work in action!
Marketing automation seems to be the buzz term making its way into almost every marketer’s ear these days – for good reason. Marketing automation is the answer to the siren song calling us all to automate-automate-automate.
First of all, we’d like to say thank you to all of you who attended yesterday’s “Put Landing Pages to work” webinar. We had a wonderful session where we discovered Landing Pages together and answered some of your questions. Some, because there was not enough time to go through each and every question. So, we […]
Email list-building lies at the center of many online businesses nowadays. If you consider your sales process as a funnel, interaction with a lead starts right after acquiring it. GetResponse users know this too. That’s why they value landing pages as one of their most important tools for acquiring leads. In fact, on a worldwide […]
Email subject lines are important. Why? Because people do judge newsletters by their subjects. And here’s the bombshell: 30% of email recipients decide whether to open an email solely based on its subject line (Convince & Convert). And 69% of email recipients report email as spam based solely on the subject line (Convince & Convert). […]
Marketing automation doesn’t have to be as elusive as it sounds. In fact, you’ve likely been using some form of marketing automation for years! Particularly if you’ve used the action-based autoresponder message functionality in your GetResponse account. Reacting to subscriber behavior and data has long been possible with GetResponse, but thanks to marketing automation, it […]
Not sure how you should start using marketing automation? Start simple! Marketing automation doesn’t have to be a large-scale endeavor. It’s all about sending highly-targeted messages to your subscribers, based on their data or behavior. And GetResponse Marketing Automation is all about making such technology available to everyone – not just those with huge marketing […]