Surprise! We’re not talking about video email marketing − this is really about how to avoid SPAM using GetResponse Multimedia Studio!

Perhaps you read our previous posts on “SPAM – why did they do that” and “Build trust with the CAN-SPAM complaint footer”. Now we want to give you some useful tips on how to create and send emails with high-impact graphics, photos and, yes, video − AND avoid any hints of SPAM scandal!

Now we all know that sometimes your messages end up in SPAM folders and you don’t know why − you think you did everything right. There can be lots of reasons, but sometimes it’s the graphical content, and that’s a shame, because we know how hard you work to create attractive emails.

The solution is quite simple. If you’re using photos, images or videos in your messages, upload them first to GetResponse Multimedia Studio, then insert them directly from GetResponse Multimedia into your messages. That way your emails will be automatically optimized for media content, reducing those pesky SPAM incidents.

It only takes a few minutes and it’s really easy. All you do is login to your account, click “Multimedia” on the GetResponse Dashboard, then choose what kind of file you want to upload − document, image or video. Next, when creating your message, just click on the Editor Multimedia icon and upload the file you want to paste in your message.

Wait, there’s more! You can upload files from GetResponse Multimedia Studio to your confirmation emails. For instance, if you paste your logo in a confirmation email, it will be less likely to end up in a SPAM folder. That way, recipients will quickly find you and confirm their subscription – so you can start pitching!. It really works, try it!

Save time, money and aggravation! Remember, if you want to upload images or video to your messages, always use GetResponse Multimedia Studio. You’ll improve your campaign results − and protect your reputation!